Use These 3 SEO Metrics To Measure Your Content Marketing ROI


Use These 3 SEO Metrics To Measure Your Content Marketing ROI

How can you prove that your content is successful? You'll definitely want to incorporate these 3 SEO metrics into your reporting.

#700: Content Marketing ROI: How to Measure Your Content Marketing Campaign Performance Episode 1

Many marketers don’t understand what’s necessary for measuring and analyzing a content marketing campaign. Analysis can help you define, set, and eventually measure your content and goals. There’s no “right” or “wrong” way to go about defining your content marketing goals. When you’re first starting out, most of your goals will be speculative or based on market research. But once you get rolling, you’ll have access to more in-depth, brand-specific pools of data. Experimentation in marketing is vital to the long-term success of your campaign. Analytics is your tool to find out which of your experiments are working and which ones aren’t. If you’re gathering enough data, you can use analytics to generate new ideas for your content campaign. In this guide, we look at how to measure and analyze your content campaign. There are six high-level “rules” of the analysis game that will lead you to success in measuring and analyzing your content. Most systems will track your performance for you. It’s a good idea to measure data with the broadest funnel possible. You need to be consistent in terms of when and how you measure. This consistency will help keep you accountable for your goals and will also give you more accurate insights.

Data is only useful if you’re able to tie it back to something significant for your campaign. Google Analytics is going to be a major help to you, but there are other strong tools to consider. Avoid the temptation of confirmation bias and remain as neutral as possible. Six key content marketing metrics to analyze. These are some of the most important for understanding the effectiveness of your content marketing efforts. Data is only useful if it leads to some kind of change, so aim for all of your insights to connect to some formal action.

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Smart Spot: How to Measure Your Content Marketing ROI with 5 Important Metrics

In this Smart Spot episode, our co-founder Susie Kelly explains how to calculate the return on interest for your marketing content. With only 5 important metrics you can determine if your content is really working for you.

If you have any comments or questions, please leave them below. We’d love to hear from you!

6 Metrics For Measuring SEO Success

6 Metrics For Measuring SEO Success

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FREE Traffic System: Flood Your Sites With FREE Traffic

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Measuring the ROI of SEO

How exactly do you measure the ROI of SEO? Jason Parks of The Media Captain dives into how your company can better track search engine optimization performance.

The reason so many business owners and marketing managers are hesitant to invest in SEO is that they’ve tried before and it didn’t work. They haven’t seen the benefit firsthand of moving into the top position for a coveted industry or product related keywords and the revenue it can generate. They know it’s working for competitors and it’s driving them crazy.

There’s a lot that goes into measuring the ROI of SEO. The up-front strategy is crucial. The person managing your SEO must understand the profitable services and products, the value of each customer, the most important markets to target along with keyword research. This information will help dictate campaign success.

It’s important to monitor what was done and the impact it had on your SEO campaign. Of course, there’s keyword tracking, conversion tracking and analytics tracking.

After watching Jason’s video, you’ll have a better understanding of what should be monitored and tracked to properly measure the ROI of SEO.

Training & Professional Development Tips For Remote-First SEO Teams


Training & Professional Development Tips For Remote-First SEO Teams

How can you build a culture of success into your remote SEO team? Check out these tips for training & development (part 3/3).

How to do remote work effectively (FULL WEBINAR)

QuickBooks 30-day free trial + 30% off for 12 months:

Skip Introductions and announcements:
00:07:18 – About Speakers and Initial thoughts

Presentation from Michael Ly:
00:11:14 – Why Now? Reacting vs. Leading
00:14:11 – Solo Practitioner home office vs. Remote Teams working
00:16:10 – Short Term vs. Long Term Implications
00:17:20 – What Changes and What doesn’t?
00:29:15 – Routines & Rituals of remote work
00:40:00 – Setting your environment and everyone’s expectations

Hector Garcia, Chris Wise, and Michael Ly:
00:45:30 – Recommended Apps and Tools
01:32:30 – Recommended Hardware
01:39:40 – Other Misc. Tips (mindset and ideas)
01:44:35 – Open Q &A (Phone systems, Independent Contractors vs. Employees)

How to Start a Private Practice Completely from Scratch in 2022

How to Start a Private Practice Completely from Scratch in 2022

Sign up for TherapyNotes and get two months FREE:

FREE Guide: Start a Private Practice in Counseling:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!
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This video is geared for therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field.

Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.
Insta: PrivatePracticeSkills

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This video is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

Efficient Remote Team Management Tips

Efficient Remote Team Management Tips From An Experienced CEO

Preparing for Remote Work

3 Ways Spammers Hide Links & Text on Webpages & How To Stop Them


3 Ways Spammers Hide Links & Text on Webpages & How To Stop Them

Hidden spam links can negatively impact search visibility. These easy steps are key to finding and preventing them.

8 Google Pixel Settings You Need To Turn Off Now

David and David tell you about 8 Google Pixel settings you should turn off now. These tips will help you save #battery life, protect your #privacy, and much more!

We recorded this video using a Google #Pixel 5. If you have a different model, the Settings app might look like slightly different, but these tips will still work!

1. Opt Out Of Ads Personalization [0:28]
2. Turn Off Unnecessary App Permissions [1:13]
3. Stop Sending Diagnostic & Usage Data [2:07]
4. Be Intentional About Your Location Settings [2:27]
5. Turn Off Wi-Fi and Bluetooth Scanning [3:40]
6. Google Location History [4:16]
7. Install Unknown Apps [5:31]
8. Set Your Preferred Network Type [6:46]

If we go too fast, it’s easy to slow down the video with YouTube:

On your computer:
1. Mouse over the video.
2. Click Settings (look for the Gear ⚙ icon).
3. Click Speed.
4. Choose your speed.

In the YouTube app:
1. Tap the screen once.
2. Tap More (look for the three dots ⋮ in a vertical line).
3. Tap Playback Speed.
4. Choose your speed.

For awesome iPhone fixes and tips, check out our website, Payette Forward:

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Psalm 35 – Great Is the Lord (With words – KJV)

Psalm 35 – King James Version;
Contend with Those who Contend with Me;
The Lord the Avenger of His People;
{A Psalm of David.}
King James Bible
King James Version
“Public Domain”

Hidden trick to help stop spam for Microsoft Hotmail & Outlook users! How to easily unsubscribe 🙂

*****UPDATE 2/20/23*****
So Microsoft either changed something major for money this weekend or they got hacked. We’ll probably never know the truth. In the meantime, here’s a quick solution (short new video) that may help stop the spam coming to your inbox: Use the “report, report junk” AND “block, block sender” features that Microsoft tried hiding after you click on all the items that are junk and you right click. �� Hope that helps. My inbox is getting blown up too! ����And don’t forget to subscribe to my channel for future updates. Also… if you find a solution, please post it as a comment so we can all be spam free in 23′! ������ Peace!

Do you use Microsoft Hotmail or Outlook Live? If so, I just found an awesome hidden setting to stop junk and spam from going in your inbox! ��

Recorded this less than 2-minute video to walk you through how to do it too. Totally FREE & SIMPLE. Enjoy, share with your friends, and let me know how it goes! ✌️

If you are in a country that doesn’t support this feature, some of our great community members have left instructions in the comments section on how to change your country temporarily to the USA, make these spam filter adjustments, and then switch back to you home country. One world. One race. Everyone moves forward together! ����

#stopspam #stopemailjunk #hotmail #email #outlooklive #geekingout #emailhack #freeproductivitytip

If you’re a Microsoft Outlook or Hotmail user, try this simple and FREE time saving trick to stop spam from filling your inbox and wasting your time! No installing software. All built into your Hotmail settings – just hidden! 🙂

Catching Up With Jacob Ep 118

You can connect with Moriel in more locations than just YouTube! Check out all our official links on the About page:….

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Please note: Posts that are longer than a short paragraph, contains hate, or disrespectful comments, or links to websites or other videos will be deleted. Comments determined to be inappropriate, obscene, disrespectful or with links to pornographic material, will get you banned. All decisions on comments are at our discretion.

3 Ways Top Websites Personalize On-Site Content


3 Ways Top Websites Personalize On-Site Content

See how Adidas, Aveda, and Netflix create exceptional experiences and drive engagement and revenue with personalized content.

#1 Website Personalization Mistake and 6 Steps to Avoid It

There are many ways to do website personalization wrong and a lot of what the CRO industry pitches can lead you astray. In this video, I will teach you the AL-Personalization Method to help you avoid personalization mistakes and show you 6 steps that will keep you from personalizing the wrong way. This simple process and method will help you increase site conversions and avoid personalization mistakes.

Subscribe to my channel by clicking this link:

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Best Steps to Create Website Content That Converts

Best Steps to Create Website Content That Converts

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Website personalization⼁3 examples of personalization from 3 leading brands

Personalization is no longer a nice-to-have it’s a must-have! So how can you elevate your website with personalization? And how are eCommerce leaders doing it? Matt Christie, UX Strategist at Contentsquare shares three tips and personalization examples from three leading brands.

Learn more about website personalization here

● Elevate personalization 0:47
● Use behavioral data 0:57
● Rakuten example 1:14
● Segment 2:00
● De Beers 2:19
● Testing 3:00
● Waitrose 3:17

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Personalization with Google Optimize // How to personalize and target content on your website

In this video, you will learn how to create a personalized experience on your website using Google Optimize.
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Personalization with Google Optimize lets you change the content people see on your website based on audience traits. For example, you could change the headline and call-to-action on a page if someone is a returning customer, or you could change the imagery used on a landing page based on someone’s geographic location.

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#GoogleOptimize #Personalization

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7 Ways To Use Semantic SEO For Higher Rankings


7 Ways To Use Semantic SEO For Higher Rankings

Semantic SEO is the process of building more meaning into web content. Try out these semantic SEO strategies to rank higher in Google.

How to Use Semantic SEO to Get Top Rankings – Once upon a time, keyword optimization was king. But not any more! These days some of the old keyword optimization techniques can even get you penalized.

Enter Semantic SEO, the new way to write the RIGHT content to get the rankings you want from Google. Using semantic SEO, you can find out exactly what you need to do to get content ranked in Google for a specific search. Check out the video to find out how.

Get More Traffic and Sales Using Structured Data and Semantic SEO

During this webinar, WordLift CEO Andrea Volpini reveals how to improve your traffic using Semantic SEO and Structured Data. Andrea will use real-world cases during the webinar to help get your website ranking in Featured Snippets, People Also Ask, and other Google’s rich features.

You’ll discover:
From strings to things: What is Semantic SEO?
How using structured data can grow your site traffic
Tips and tricks to get your site into Featured Snippets, People Also Ask, and other Google features.

How to do Semantic SEO in 5 mins

Search Engine Optimization has changed drastically in the last decade. Back in 2013, ranking a piece of content meant inserting keywords and phrases, trying to con search engines into believing that YOUR content is the best out there.

00:00 Introduction
0:17 What is Semantic Search?
0:36 How Google Understands Keywords
1:46 Top Semantic SEO Strategies
2:23 Contextual Keyword Analysis
3:27 Competitive Analysis
4:06 Creating the Best Page

Even though that served the purpose of digital marketers and SEO experts, it did not necessarily help search engine users.

With that being said, search engines such as Google have now updated their ranking factors to ensure that only relevant content passes through the quality checks to make it through to the top pages and positions.

Google’s new algorithms mean that your content needs CONTEXT more than anything. Simply overloading it relevant key phrases will not do the trick anymore. These days, a content marketer needs so much more to ensure higher rankings and improved search results.

Enter Semantic SEO

This video explains what is Latent Semantic Indexing (LSI) and Semantic SEO and how you can use it generate higher rankings while delivering top quality content. Additionally, this will also explain how you can use Google’s search suggestions to provide relevant, high quality content.

We will focus on:

• Finding semantically relevant keywords and phrases for your topic.
• Discovering and addressing the search intent to get contextually correct results.
• Using google as well as other tools to gather the required information.
• Delivering an overall superior piece of content,

Finding semantically relevant keywords and phrases for your topic

Also known as contextual keywords, semantically relevant keywords are not simply synonyms of your main keyword, but closely related words that add context to what you’re talking about.

The most comprehensive method to find semantically relevant keywords is the “Alphabet Soup” method. This method ensures that you end up with a comprehensive list of keywords that are all considered relevant by Google. Using these, along with Google’s suggested queries gets you closer to the most relevant outline you can have for your article.

Discovering and addressing the search intent to get contextually correct results

Accurately determining searcher intent is so much easier with Google’s search suggestions. Whenever you type in a query, the bottom of the search engine result page (SERP) shows suggested questions related to the topic you are searching for. These questions show you what Google considers to be the most important and popular search terms.

Getting a handle on the exact searcher intent will give you an edge over the competition as you will be able to answer the most pressing questions that users have about a certain topic. And voila, that’s exactly what search engines will be looking for!

Using Google as well as other tools to gather the required information

The next thing you should be doing is to find out high priority keywords in terms of search volume and similarly, keywords that your competitors are ranking for. You can do this by using online tools such as SEMrush, Ahrefs etc. You can even go a step further and do a complete competitor analysis so that you know all the ranking secrets of the current #1 result.

Delivering an overall superior piece of content

Equipped with all this information, you should be ready with a comprehensive outline to deliver a superior piece of high-quality content. After all, search engines’ ultimate goal is to provide users with content that is most relevant to their search queries.

Using semantic SEO and LSI keywords will give you a great shot at securing 1st page positions for most of your online content.

Link Building HQ
At Link Building HQ, our goal is to provide the most relevant and up-to-date information to search engine marketers.

Visit our website: for more amazing tips.

Semantic SEO Strategy: Case Study – How Google Ranks

Semantic SEO Strategy involves semantic SEO practices with different perspectives. A semantic SEO strategy can focus on entity connections or content publication frequencies. The Semantic Content Networks are the focus of the semantic SEO strategies. A semantic SEO Case Study can focus on how semantic search engines parse the queries, or how they process them.

In this context, the semantic SEO Case Studies and Strategies reflect the angle of the SEO Project. In this Semantic SEO Case Study, the project focused on the publication frequency, and the bulk publishing methodology.

Semantic SEO Strategy with the different publication of content frequency can work together for a better initial and better re-ranking process. Publishing a Semantic Content Network in bulk can make a search engine evaluate the source better and faster, and it can delay some other checks such as duplication of the content, or the accuracy of the declarations.

A semantic SEO Strategy represents the sentence structures, relevance points, order of the facts, and the order of the heading structures. Based on all these aspects, the Semantic SEO Case Study focused on the publication frequency for re-ranking and initial ranking along with the definitions of the Semantic Networks.

00:00 Semantic Search Engine Optimization
3:00 Semantic SEO and Ranking Algorithms
5:00 Semantic Search Engine Perception
7:00 Semantic SEO Strategies
9:00 Semantic SEO Case Study
11:00 Semantic SEO Methodologies

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#seo #semanticseo

Shopify Analytics: 5 Hidden Gems To Help Scale Your Revenue Growth


Shopify Analytics: 5 Hidden Gems To Help Scale Your Revenue Growth

Discover 5 Shopify Analytics reports that will help you identify trends, visualize product performance, and guide your marketing campaigns.

How To Rank Shopify On Google Fast Basic SEO Update Product Title #SHORTS

I’m going to show you How To Start The Process To Rank Your Shopify Store On Google. First Step Update Product Title! #SHORTS

1. Select the product
2. Scroll down and edit search engine listing
3. Update title to be between 55 ~ 70 Characters

Full tutorial on how to rank your Shopify store fast on Google here How To Rank On First Page Of Google Shopify 7 Step SEO Checklist & 100 Backlinks Hack

Full tutorial here

For more SEO resources checkout the ambITious hub

#Shopifyseo #seotips #seoshort

8 Shopify Apps That No Dropshipper Can Live Without

If you want my team to start & Scale your dropshipping brand to $1k/day, click this link…

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AdSpy –

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* Ignore the grammer please – it is for SEO *

In this video, I share everything you need to know about running Tik Tok ads for eCommerce & Dropshipping. I’ve been spending months learning Tik Tok ads from 7 figure Tik Tok Ads experts.

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My name’s Ethan Dobbins and on this channel, I show you the exact tips and most crucial strategies to grow your dropshipping store from $0 to $100,000 per month!

Subscribe for more dropshipping content!

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Contact ► [email protected]


00:00 Intro

00:40 – Disclaimer About Using Too Many Apps

01:23 – The Apps You Need

03:38 – Pros & Cons Of The Sticky Add To Cart

05:50 – Importing Products With Dsers And Cjdropshipping

08:38 – Building Custom Product Pages With GemPages

13:25 – Setting Up A Superstar Backend With SMSBump & Abandonment Protector

18:59 – Getting Amazing Social Proof With LAI Reviews

22:12 – Conducting Split-Tests To Improve Conversion Rate

26:08 – Increasing Your AOV With Zipify OCU

29:03 – Optimizing Site Speed With Crush.Pics

30:20 – Tracking Finances With BeProfit

How To INCREASE Shopify Sales With No Extra Work | Dropshipping Tutorial

How to increase your Shopify sales with LITTLE to NO extra work: Here is the exact strategy I use on my own Shopify dropshipping store to add 20% to 50% additional income for very little work.

✔️ FREE Shopify Google Ads Course Playlist:

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✔️Join FREE Facebook Mastermind Group:

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In the dropshipping community today, many people get caught up in the notion that in order to increase sales, you need more traffic coming onto your storefront. While that is somewhat true, there is an alternative way to expand your reach with no extra money investment.

And this is done through expanding onto other selling platforms such as Amazon, eBay, etc. and selling the same products you already sell! But a key note; it is important to always prioritize your own eCommerce store over these other selling platforms.

Now, why should you even spend the time doing this? There are several reasons why this should be done and this includes:
1) Having more income streams
2) Bigger brand awareness and authority across multiple platforms
3) More trust amongst customers because you seem big

While starting an account on any of these platforms under your store name is easy, it is important to NOT go crazy and sign up everywhere. Ask yourself, “Where does majority of my audience hang out?”

Your answer will help you understand exactly where you should start.


☑︎ Shopify 14-day Free Trial:
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☑︎ Logos, Brand Images, Other Ecom Services (Fiverr):
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How to SCALE Your eBay Dropshipping Business $0-$100,000 – SECRET FORMULA!


In this Video I go through the different steps that You should take in order to scale your eBay drop shipping business from $0 – $100,000 per month. As always results vary, however, regardless of where you are with you eBay journey, if you are looking to make a side income or hustle or whether you’re looking to make a full-time income, this is for you. You NEED to have a system in place if you want to achieve this goal. eBay dropshipping is easy when you figure out the formula.

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**DISCLAIMER** I am not a financial advisor and anything that I say on this YouTube channel should not be seen as financial advice. I am only sharing my biased opinion based off of speculation and my personal experience. You should always understand that with investing there is always a risk. You should always do your own research before making any investment.

3 Unconventional CRO Tactics To Skyrocket Your Revenue


3 Unconventional CRO Tactics To Skyrocket Your Revenue

Use these proven tactics to level up your CRO strategy and make optimizations that translate directly to bottom-line growth.

How Much Does It Cost To Hire A Conversion Optimization Agency?

Want to boost your website’s conversions and revenue? A CRO agency can help, but how much will it cost?

Khalid Saleh breaks down the costs of hiring a CRO agency from budget-friendly options to high-end agencies in this must-watch video.

Discover the types of deliverables you can expect and what factors affect the cost. Learn how to make an informed decision and achieve the ROI you need. Don’t miss this valuable guide to hiring a CRO agency – watch now.

#Abtesting #ConversionRateOptimization #CRO

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About the Channel

InvespTV contains a series of videos inspired to form the thoughts, conversations, and, often, rants of the members of Invesp and our partners. Each video hopes to bring insightful ideas around conversion, online marketing, copywriting, and more. We try to add a twist to each one, catering to the interest of our viewers. In addition, the combination of our distinct personalities and wide range of experiences gives this channel that “twist,” which we hope encourages you to subscribe!

Improve Your Online Conversion Rate With These 5 Conversion Boosters

Improve Your Online Conversion Rate With These 5 Conversion Boosters

thefasttracks – The Simple 3-Step Formula I Used To Earn $5,203.89 Per Day During Lockdown By Just Asking People Simple ‘Yes & No’ Questions On The Internet…


recession profit secrets

Easiest System Ever – Done For You Affiliate Marketing System

perpetualincome365 – How Ordinary People Are Manipulating This SECRET ALGORITHM To Make Perpetual Income Every Month!

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FREE Traffic System: Flood Your Sites With FREE Traffic

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Use Testimonials to Increase Your Copy Conversion Rates

Use Testimonials to Increase Your Copy Conversion Rates

thefasttracks – The Simple 3-Step Formula I Used To Earn $5,203.89 Per Day During Lockdown By Just Asking People Simple ‘Yes & No’ Questions On The Internet…


recession profit secrets

Easiest System Ever – Done For You Affiliate Marketing System

perpetualincome365 – How Ordinary People Are Manipulating This SECRET ALGORITHM To Make Perpetual Income Every Month!

Super Affiliate System – John Crestani’s Autowebinar Funnel


FREE Traffic System: Flood Your Sites With FREE Traffic

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How To 2x Your Shopify Sales With Conversion Rate Optimization (CRO)

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✅Free Case Study: How We Went From Negative ROAS To $650K In 4 Months

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Hey! If you’re new to the channel, my name is Nick Theriot

I’m the proud owner of an E-commerce Marketing Agency called Theriot Solutions. We’ve worked with clients like Gritty Soul, Metal Address Signs, and many more!

You can have the most amazing ads in the world and have one the best products in your market BUT if you have a terrible website you’ll see the worst performing ads and ROI on your ad spend!

Without a good converting product page it’s almost impossible to get a good ROAS and because of that – you can’t really scale your paid advertising efforts.

That’s why in today’s video I discuss the best conversion rate optimization tactics that will allow you to double your sales and maximize ROAS!

So if you want to 2x your sales using conversion rate optimization – watch the video!

#Facebookads #facebookadvertising #facebookmarketing


-Nick Theriot

How To Handle Duplicate Content At Enterprise Scale


How To Handle Duplicate Content At Enterprise Scale

Minimize duplicate content on enterprise-level sites. Here are 7 tips using dynamic, technical, and copy-based scaling strategies.

Duplicate content (and what to do with it) | Sustainable Monetized Websites

Aurora Morales and her two co-hosts: Organic(a) and Monetized dive into duplicate (or replicated) content and how to make sure that your site adds value. Learn how duplicate content affects your page, ways to tell if your page is hosting duplicate or copyrighted content, tools for sharing your preferred URL with Google, and what to do if someone else is duplicating your site.

Subtitles in various languages are available. Click on the Settings icon in the bottom right corner of the video, and select Subtitles/CC from the menu.

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Do you create or manage content online and monetize it? This series takes you through the policies, guidelines, best practices and tools available to you, to ensure you’re creating sustainable monetized websites.

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How to Avoid and Detect Duplicate Content on your Website

Google and other search engines are intelligent and can tell when content on your site is not original. They’re also really good at picking up when multiple pages on the same website or across different websites are all carrying the same content. This is called duplicate content, and it is a common SEO problem.

Google Search Console describes Duplicate content as “substantive blocks of content within or across domains that either completely match other content or are appreciably similar.” Google’s definition of duplicate content is phrased intentionally inclusive even if it isn’t the whole page or if you only make slight tweaks or changes in an attempt to avoid an exact match.

When the same content appears on multiple pages, it can confuse search engines and users. Google doesn’t want to show multiple pages of the same content in their search results, so the search engine will pick a priority page and filter the other pages with duplicate content. Unfortunately, only one of the duplicate pages will typically appear for users. Therefore, it’s essential to avoid or minimize similar content if you want to rank high in the search engine results.

Ecommerce SEO: 3x Ways To Eliminate Duplicate Content

One of the biggest SEO problems ecommerce stores have is duplicate content.

So today I am going to teach you 3 quick ways to find and fix all of the internal and external ecommerce duplicate content issues easily.

But why is ecommerce duplicate content such a problem?

Well for starters, Google HATES duplicate content.

They hand out penaltys left, right and centre and the Panda algorithm update was desiged specifically to target duplicate and low quality content.

The problem is that ecommerce stores inherrently have a lot of duplicate and low quality content which makes them the perfect target for the Panda penalty.

So if you have never checked your ecommerce store for duplicate content before – the time to do it is now!

Because in this video I am going to show you 3 super easy methods to do exactly that.

And if you have never checked for duplicate content issues, I guarantee you have them!


�� The 7 Day Ecommerce SEO Strategy –
�� My Fully Managed Ecommerce SEO Service –

00:00 Introduction To Ecommerce Duplicate Content
00:24 The First Method To Find Internal Duplicate Content
01:11 The Second Method To Find Internal Duplicate Content
02:01 How To Find External Ecommerce Duplicate Content
03:02 If You Are Serious About Increasing Search Traffic…

Screaming Frog Trial –
Siteliner (free) –
Copyscape –

Please let me know if you have any questions about ecommerce duplicate content.

Just ask in the comments below!

In the mean time – start auditing your ecommerce store to find duplicate content and fix it as soon as possible.

Because I guarantee it is weighing your whole store down in the search rankings.

#ecommerceseo #seo #duplicatecontent #seo #matthewwoodward

How does Google handle duplicate content?

How does Google handle duplicate content and what negative effects can it have on rankings from an SEO perspective?
Gary Taylor, Stratford Upon Avon, UK

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7 SEO Crawling Tool Warnings & Errors You Can Safely Ignore


7 SEO Crawling Tool Warnings & Errors You Can Safely Ignore

SEO crawlers are indispensable tools but they need an SEO pro's insight and experience to determine which warnings to heed or ignore.

SEO for Beginners Tutorial – 14 – Website Crawls

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Technical Tips: How to Identify Critical Crawler Issues

When you have thousands of crawler warnings, how do you find the most important ones? On today’s episode of Technical Tips, Dr. Pete walks you through his method for identifying the most important site issues so you can fix them with ease!


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Crawling, Indexing, and Ranking | Lesson 2/31 | SEMrush Academy

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Learn how the internet and search engines work.
Watch the full free course at SEMrush Academy:

0:05 Understanding Search Engines’ Working Principle
0:40 Crawling, or How Google Discovers Content on the Internet
1:14 Indexing, or How Google Stores Crawled Content
1:47 Ranking, or how Google’s Algorithm Prioritizes Indexed Pages

✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹
You might find it useful:
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Learn how to boost your SEO with SEMrush tools with our in-depth course:
✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹ ✹

So let’s talk about how search engines actually work. Sure, Google’s algorithm is extremely complex, but in its simplest form, Google is really just a pattern detection program. When you search for a keyword phrase, Google is going to provide you with a list of websites that matches the pattern that’s related to your search.

Most people don’t realize that when they do a search on Google, they’re not actually searching the live web. They’re actually searching Google’s index of the web… the stored copy of the sites that Google has crawled.

Crawling, or How Google Discovers Content on the Internet

Google uses little programs called spiders to crawl the web. The spiders are how Google actually discovers content. Basically, a spider will start on a page and check out all the content on that page, and then it follows the links on that page and looks at the content on those pages. Then it follows the links on those pages to discover even more content, and then the links on those pages lead to more content… The spiders keep crawling at a mind-blowingly massive scale until most of the internet has been crawled.

Indexing, or How Google Stores Crawled Content

As the spiders crawl all of these pages, a copy is stored on Google’s servers. This is Google’s index, and it’s stored in a way that allows Google to quickly search through the billions of pages in the index. When you search for a certain phrase, Google checks the index to get a list of every page that’s related to your search phrase.

Here’s where ranking comes into play – this is the part that SEOs work to influence. Google uses an algorithm to look at that list of pages it just pulled from the index and rank the pages based on relevancy.

Ranking, or how Google’s Algorithm Prioritizes Indexed Pages

Let’s say you did a search for “Denver omelette recipe” – Google’s going to search the index and come up with a list of every website with a recipe for a Denver omelette. Then it’s going to use the algorithm to sort that list so that the most relevant sites will be at the top.

There are hundreds of ranking factors, each with a different assigned weight or value. The algorithm will look at a few hundred different factors that influence relevancy, like the content on the page, the number of other sites that link to that page, and the overall quality of the website.

When we do SEO, we’re hoping to influence those relevancy scores. We know that if we optimize the right signals, Google’s algorithm will decide that the page is more relevant – that it’s a better answer to the question being asked – and show that page higher than the other options in the index.

#SEO #SearchEngineRanking #SEOtutorial #SEMrushAcademy

SEO For Beginners: Crawling, Indexing and Ranking

In the second part of our video series, “SEO For Beginners”, we talk about how search engines like Google crawl, index, and rank websites.

00:00 Introduction
00:28 How Search Engines Work
1:01 Crawling
2:58 Indexing
4:22 Ranking
5:52 Important Ranking Factors

This can help you optimize your website according to Google’s best practices and improve your visibility in search results.


Crawling refers to the discovery of all the pages on the web. Google has little programs called GoogleBots which are also known as crawlers or spiders. Crawlers start off by discovering only a few web pages and then follow the links on those webpages to find new pages, and so on and so forth. This way they discover billions of webpages on the internet to add them to Google’s database.

With a Robots.txt file in a website’s root directory, webmasters can give directives to crawlers about which parts of their site the crawlers should and shouldn’t crawl or index. For webpages that don’t need to be crawled or indexed, like test pages, a Disallow directive can be used. You can learn more about Robots.txt here:

A Crawl Stats report in the Google Search Console shows how many pages of a website have been crawled in the last 90 days. The Coverage report shows if crawlers are encountering any errors while crawling a website.

Crawlers have a Crawl Budget which refers to the average number of URLs Googlebot will crawl on a site before leaving. Therefore, it is important to optimize the Robots.txt file to ensure Google isn’t crawling unimportant or junk pages. With a sitemap, GoogleBots make sense of the site architecture and understand which pages the webmasters think are more important.


While crawling is the discovery of pages, indexing handles the storing of the discovered pages in Google’s database or index.

By typing in “” in the search bar, you can know which pages of your website have currently been indexed. There can be a few reasons for webpages not being indexed which are discussed in this video.

Some common Robots.txt instructions for indexing include:
• A NoIndex tag which can be used to tell Google which pages to crawl but not index.
• A NoArchive tag to remove pages with outdated pricing. This is useful for ecommerce sites.
• An X-Robots-Tag to exclude specific folders or file types from being indexed.


Ranking refers to showing webpages in a certain order based on a search query. Google uses hundreds of mini-algorithms, or ranking factors, to assess where and when to show pages in its search results.

These mini-algorithms add up to form Google’s ranking algorithm which keeps updating to improve Google’s ability to show the most relevant and high on quality search results.

Depending on the search intent, the searcher’s location, their search history, and other metrics, Google displays what it thinks are the most relevant results. Google’s ranking factors help the search engine in this process. There are over 200 ranking factors, but the most important ones include:

• Content Relevance

Relevance is among the most important ranking factors. Your content including your keywords needs to be relevant to the searcher’s query. Conducting keyword research will help you find the right keywords to target.

• Content Quality

The quality of the content helps you stand out from your competition. Assessing the content in terms of its EAT (Expertise, Authority, and Trustworthiness) helps you with this factor.

• Quality Backlinks

Backlinks act like “votes” from one site to another. Having backlinks from high authority websites improves this ranking for this factor.

• Mobile-Friendly Websites

With mobile-first indexing, your website’s mobile version is now even more important than the desktop version. Therefore, ensure your website is fully optimized for mobile. If you want to learn more about mobile-first indexing, read this blog:

• Technical On-Page SEO

This includes having the right meta tags and headings, making sure your page can be crawled and indexed if you want it to rank, making it easier for search crawlers to understand your page, having a fast load time, using alt text for images, internal linking, having a secure site, deploying schema markup, and more.

Now that you have a solid grasp of how Google crawls, indexes, and ranks websites, it’s time to move on to developing a winning SEO strategy. And it all starts with a solid keyword research plan, which is the main topic of part 3 of this series. Stay tuned!

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4 Simple UX Practices Proven To Increase Conversions


4 Simple UX Practices Proven To Increase Conversions

From lead generation forms to chat boxes, here are some simple practices that improve both user experience and conversions as a result.

1 Simple Audit Technique To Increase Conversions 30%

If you want to increase your conversions, this is one simple strategy that is sure to work. Far too many people have big sliders, no tap targets and no calls to action. Learn how to do an audit of all your pages and find out if they are set up properly for conversions. Through this strategy, you will increase conversions 30% fairly easily.
Learn more on our blog:
Ignite Visibility is a premier Internet marketing company based in San Diego, CA.

#digitalmarketing #internetmarketing

How to use UX Research to Enhance Your Conversion Strategy

This is probably working against you than in your favour!
Unless you understand the ‘why’ of visitor engagement, you won’t be able to effectively figure out the “how” of it.

We hosted Shannon Kelly, UX Designer at OverDrive for this #MastersOfConversion session where she discussed using qualitative UX research alongside quantitative data to drive successful conversion rate optimization strategies.

UI Design Tips for a Better Data Table UX

Design better data tables that are easy to scan and a pleasure to use.
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7 Simple Tips to Increase Website Conversions

Over a span of a decade in building sites for clients and having now overseen 1,200+ web design students all over the world, I’ve learned a lot about website conversions. Particularly when it comes to having a high converting homepage, which is often the most important for keeping people ON your site.

In this video, I’ll share with you my top 7 tips (of many) that are the most impactful and that are simple enough to add to your site immediately!

My top tips for creating a high converting website homepage are:

0:00 – Introduction
0:23 – 1) Strong Call-To-Action
2:20 – 2) Assertive CTA’s
3:37 – 3) Results Based Heading
5:30 – 4) Founders Note
7:19 – 5) What / Who / How
9:22 – 6) Testimonials / Social Proof
11:27 – 7) Footer Call-To-Action
13:27 – Bonus Tip = Funnel CTA’s
15:02 – Ready for more help?

Do you have some great conversion tips of your own? Share them below!

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